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Definitions for Gimmick

[1] an ingenious or novel device, scheme, or stratagem, especially one designed to attract attention or increase appeal.
[2] a concealed, usually devious aspect or feature of something, as a plan or deal: An offer that good must have a gimmick in it somewhere.
[3] a hidden mechanical device by which a magician works a trick or a gambler controls a game of chance.
[4] Electronics Informal . a capacitor formed by intertwining two insulated wires.
[5] to equip or embellish with unnecessary features, especially in order to increase salability, acceptance, etc. (often followed by up ): to gimmick up a sports car with chrome and racing stripes.
[6] to resort to gimmickry, especially habitually.
[7] something designed to attract extra attention, interest, or publicity
[8] any clever device, gadget, or stratagem, esp one used to deceive
[9] mainly US a device or trick of legerdemain that enables a magician to deceive the audience

Words related to Gimmick

maneuver, stratagem, gadget, ploy, ruse, trick, fun, instrument, artifice, device, stunt, method, gizmo, dodge, widget, apparatus, means, imposture, shift, fixture

Words nearby Gimmick

gimlet, gimlet eye, gimmal, gimme, gimme cap, gimmick, gimmickry, gimp, gimpy, gin, gin and tonic

Origin of Gimmick

An Americanism dating back to 1925–30; origin uncertain

Other words from Gimmick

gim·mick·er , noun
gim·mick·y , adjective
un·gim·mick·y , adjective

Word origin for Gimmick

C20: originally US slang, of unknown origin

Synonyms for Gimmick

artifice, device, fun, gadget, gizmo, instrument, maneuver, method, ploy, ruse, stratagem, stunt, trick, aid, apparatus, catch, concern, counterfeit, deceit, dodge, fake, feint, fixture, gambit, game, imposture, jest, means, secret, shift, sport, widget, wile